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Showing posts with label business. Show all posts
Showing posts with label business. Show all posts
Top 10 Small Business Ideas for 2012
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Starting a small business takes a lot of planning and the ability to execute your business plans. Though it doesn't require a big capital for a small business however you cannot lose your capital as this will cause a serious trouble on the financial front at the same time your future expansion plans. If you have knowledge about how to run a business successfully, you won't be able to take a wrong move that can affect your business plans. Before we go on further to the small business ideas, refer to the tips for running a small business.
• Can it sustain your everyday expenses and can it profit you.
• Can it raise enough funds to get it running for a long time and can become a profitable venture.
• Is it something that is needed everyday and does it has an appeal to sell on a steady basis?
• Is it something that you know how to do and can you do it well?
• Is it something that you like to do and doesn't mind you at all doing it over and over again?
Now that we know our objective in putting up a small business let's go forward and see what are the best idea for small business this 2012.
1. Online business - this may include article writing/blogging, virtual assistant, translator, copy writer or bookkeeper, data entry, etc. This is one of the ideal business ideas for beginners would be to take advantage of various online business opportunities. By doing online data entry and online paid survey jobs, you can earn money per hour for your work. The more accuracy and consistency you show in your job, the more work you will get.
2. Mobile apps development - almost all people nowadays possesses a mobile phone and included on the mobile phone is application that people always uses. Calendars, Alarm Clocks, notepads are some example of applications that are commonly downloaded. Whether this is a businessman, a politician, an artist or just an ordinary person has a lot or even tons of mobile application.
3. Make-up artist or hair salons - Providing either makeup artist services or hair salons is yet another interesting small business idea. Makeup artists are in great demand in the fashion and entertainment industry. If you have the required makeup skills and talent, you can start your own company and do the makeup of television and movie stars. By providing good service, you can get long-term contracts which will increase your revenues greatly. The great thing about hair salons is that they are a sure thing. No matter how dismal the economic climate, women will still scrape together the money to get their hair done, even if they have to let their nails go. So hair salons with talented stylists and well-priced services will still be real money makers.
4. Cleaning services (pool, yard, garage etc.) - A cleaning service is a good business proposition for a person who relishes the idea of cleaning apartments, homes and commercial establishments. Housekeeping is an art and people are typically deterred by the prospect of getting grease, tough stains and odors out of carpets, keeping their bathroom clean and eliminating odors from their refrigerator. Hence, a cleaning service can be a steady source of income assuming that there are no immediate competitors. Otherwise, one would have to spend money on advertising and this may eat into one's profits. Cleaning services can operate round the clock since residential apartments are generally cleaned during the day while commercial buildings are cleaned after office-hours. Considering that cleaning services earn popularity and goodwill through word of mouth, a job that is well done will rarely go unnoticed.
5. Elder assistant or baby sitting - being a babysitter doesn't require you to have a license, with more parents needing to work and offering a home based child care can be a great way of starting your own business while taking care of your own kids too. The growing numbers of senior baby boomers also provide growing business opportunities for senior care. In-home care and senior residences are the obvious ones, but don't forget all the related opportunities such as driving, delivery, catering and cleaning services for seniors who want to stay in their homes. You can certainly develop your own business providing care for seniors.
6. Recycler - the best thing of being a recycler is that you're not just earning your own money and you're also helping the environment. Average homeowner doesn't always know where or how to recycle the stuff they've got. A pickup truck are all you'd need to start buying or simply offering to remove scrap metal, old computers, electronics, ink cartridges and other recyclable materials.
7. Event management/party planner - Event management or party planning can also be a good option for a small business. Event planners have to organize a particular event by taking into consideration the suggestions given by their clients. This job requires creativity, patience and ability to get work done from people on time. It can help you be a successful event planner if have a good team of creative professional that can help you organize the event under you.
8. Online selling - whether this is a pre-loved or brand-new stuff you can still earn big bucks. This is being popularized by e-bay. There are still some people who have a whole lot of money and are willing to spend it on the name products that matter. Luxury handbags, scarves, and shoes for women are still selling well, for instance.
9. Social media consultants - With the ever rising of the social media era and the giant social networking sites, such as Facebook, Twitter, and You tube, businesses have been taking advantage of this to gain more exposure for their brands and products. With more than 800 million active users in Facebook alone, business promotion in this top social networking site is now a priority for business owners and marketers. If you have the social media marketing skills that can outsource likes and follows for your client's business, then this business can help you earn cold cash on the Internet.
10. Pet related services such as pet sitter, pet cleaning and grooming services - Most Canadians and Americans loves pet especially dogs and feeding, caring for them and pampering their pooches a spending priority. Kennels, doggie daycare, dog treat bakeries and dog resorts are few of the things that you may want to venture in.
These are not necessarily ideas for businesses that anyone can start however you can get some idea on the list above. But in my opinion, these are business opportunities that are going to provide real chances to make money in 2012 and beyond. Business that is done right, in the right place and for the right people may be profitable enterprises for years to come. If you've been considering a sale in 2012, take your time and do it right. Plan ahead, research your market and stand out from the competition. Knowing the sales process is half the battle. With proper preparation, you can ensure a stress free transition and a financially successful exit from your business.
More detailed information and useful advice can be found at http://www.funded.com/ Created by Mark Favre, it offers expertise and assistance with developing and funding your concept, including a private forum for queries and discussions. If you need access to investors and funding providers, please do check our website.
Top 7 Tips When Developing a Marketing Plan for a Mobile Car Washing Business
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Before retirement, I ran a mobile car wash franchising company, over the span of several decades we set up franchisees in many states. Perhaps, the smartest thing we ever did was develop not only a workable business model, which obviously is important for franchising, but also a solid marketing plan. After all, if you're setting up new businesses in many different cities, you need a plan that will work, one which makes sense, and one which doesn't cost that much money.
Okay so, I'm sure you agree, and I'd like to talk to you a little bit about some of the tips and techniques when developing your own marketing plan for a mobile car wash business. Let's discuss this after you read the list below;
1. Determine Costs
2. Grid Marketing Program
3. Hire Flyer Distribution Teams
4. Join the Chamber of Commerce
5. Send-out Faxes and Sales Letters to Companies
6. Set-up a Fleet Sales Program for Businesses and Government
7. Reward Customers with Free Services for Referring Customers on Route
Okay so, first of all you need to set a solid budget, and determine the size of your territory. Then I recommend using a grid marketing program. That is to say grid-out your territory, and try to figure out what the best route will be to save you time in traffic, and to put your best customers on specific days of the week. Then I recommend that you hire flyer distribution workers, or you can do that yourself, and hit all the business districts with your flyers, and talk to customers, perhaps offering a one-time free wash, then ask if you can put them on a regular route and schedule.
While you are doing this, you should collect business cards from all the businesses in the area, and send them a sales letter, and a free wash coupon by fax. It also makes sense to send out fleet washing proposals to businesses and governments using the same methodology. I'd also recommend that you join the Chamber of Commerce, and perhaps even a service club in town, so that you are one with the community, and the business community knows they can trust you if you come to wash cars at their offices while people work.
Lastly, and this is perhaps the most important you should reward and thank your customers that refer you to their friends, and co-workers. Perhaps a free wash, or a free wax, or something of this nature is a great way to thank your customers for the referrals they give you on your route. If you do this, they will keep referring even more customers. Indeed I hope you will please consider all this and think on it.
Lance Winslow is a retired Founder of a Nationwide Franchise Chain, http://www.washguy.com/ and now runs the Online Think Tank. Lance Winslow believes writing 24,222 articles by July 22, 2011 at 2:22 PM is going to be difficult because all the letters on his keyboard are now worn off now..
Top Seven Tips When Starting A Business
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Having your own business is fantastic! There are many benefits and rewards to running your own business including controlling your schedule, doing what you love, maybe working from home, etc. But just having a passion to own your own business isn't enough to guarantee success. Before you get started consider the following seven points, and then proceed with wild abandon!
1) If you can, continue to work another job while preparing your own dynasty. Having an additional income at the beginning of your new happy path will allow you the freedom of not stressing over the ticking clock and potentially dwindling resources. If money isn't an issue, hey, go for it like a man/woman on fire.
2) Get your focus on. A business plan is nice, as it gives you a path; however staying focused is the numero uno requirement of getting to where you want to go. If investing a ton of time into a business plan helps you process, go for it! If investing a ton of time into a business plan is more of a distraction do a different type of strategic plan. If you are a new business a business plans 'projections' are pure fiction, so create and implement a plan that is going to help you stay focused and forget what you 'feel' you should create.
3) Along the lines of staying focused, do not go out and buy a bunch of stuff that will just distract you. Same goes for office space. Until you know your specifics and have a focused timeline limit the distractions.
4) Know yourself...I am talking honest assessment. None of us are perfect so what we are looking for here is to know ourselves well enough to work with and around what we know may be self-imposed stumbling blocks, etc.
5) Know your family/friends...If you have a vision and in your gut know you are on the right path stay on it. Family and friends have the propensity to err on the side of caution or sometimes criticism when it comes to something they are not familiar with. Accept it is from a place of love, or jealousy or wherever and do not let it deter you.
6) Find the like minded...Find those who think like you and are on the path or down the path you want to go. There is tremendous value in tapping into the experience of someone who is ahead of you. Trust me, they will be flattered you asked.
7) Take action...Proceed with action rather than just chatter. It is up to you to act. Act on your own behalf as it will be you who experiences the outcome. Do not expect others to carry you. This is your deal and your experience. That is not to say don't ask for help (see #6). Just don't overextend your stay when tapping into others.
There are a ton of great ideas out there. Most of them never pass 'Go' and never collect their $200 though. So, above all else, remember all the planning and talking, consulting and confabbing in the world will not get you where you want to go. Plan, and then act.
Denise Dahl, MPA is the owner of Epiphany Planning & Development. She has over two decades of working with entities ranging from individuals to company's like Campbell's. Denise is a Coach, Consultant and Adjunct Professor. She focuses on consulting and coaching within the realm of action oriented growth and leadership. More information is available at http://www.epiphanyplanning.com/. Or visit her blog http://the-happy-path.com/.
Top 10 Signs Your Business May Be Broke: PART 1
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Most of us know someone who is either employed by a business that is struggling financially, or we know a business owner who is not doing so well.
Unfortunately, libraries and bookshops are fully of positive literature on "How to Succeed in Business" and "Make Money in 60 Seconds", but there are very little references to "How to Know when to Close the Doors".
Have a look around, even search in Google. You will find thousands of articles and books all telling you how to succeed in business and make million's before you are 25. However, I am always surprised at the lack of reference material telling business owners how it is. The cold hard facts - what if your business is failing - what do you do? And just how difficult it is running a business and how many actually do fail.
So, is a failed business owner a failure? No, not at all. In fact many psychologists will tell you any entrepreneur needs to fail before they succeed as it is the only way they will learn.
However, this does not ease any immediate pain or help a business owner out of a hole.
In 2010/2011, suicide rates increased by 15% for Business Failures. The depression one can sink into as a result of a failed business is sometimes too dark for them to get out of. The guilt one feels and the pressure and stress can be life changing, and sadly for those with families and friends...sometimes life ending.
There are very clear signs that a business is in trouble financially. I am not going to cover company thefts or fraud. What I am writing about, in this article, is the average joe who's business is just not viable anymore.
It will be a harsh reality for a business owner to face. Often is the case that friends, employees and family know the business has failed before the owner is willing to accept it. We invest every bit of ourselves in our business. We become our business. From the minute we wake up, to the minute we go to sleep, it becomes our primary focus. To have that end has been likened to the death of a loved one, and one must be allowed to grieve.
So, to the point of this article. The signs a business is broke.
TOP TEN SIGNS A BUSINESS IS BROKE
1. You have contacted at least 5 different lenders and no-one will loan you any further funds
2. Your creditors list is 90 days out and bigger than any possible income or invoices on the debtors list
3. You have personally paid for staff wages more than twice in the past 2 months
4. Staff wages are consistently paid late
5. You are ignoring emails and calls - every day
6. Staff are resigning in droves
7. The minute you make any money it is all gone
8. Superannuation/Insurances are more than 12 months overdue
9. BAS/TAX returns are 12 months overdue
10. There is no money in the account (obvious, yet still not a sign for some)
Business Failure is not easy to accept - for anyone. It is time to provide good solid advice when the business is not succeeding.
Look out for our next article on what to do when the end is definite.
Ten Rules to Follow for Small Business Success
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You may have been looking at several entrepreneurs who run small businesses as easy as breathing. You may have also thought if you could do it yourself and get away from the boring 9-5 life.
Well, fret no more as there only 10 easy rules you will need to follow in order to succeed in running a small business until your heart's content. Get a pen and a paper and take notes because we will tackle all of the rules in this article.
Rule #1
Target - What you offer may not be what all people need. Focus on a target market and then work your way from there
Rule #2
Beat the norm - Whatever your competitors are doing, don't follow it, at least not right away. Be a rebel and deviate from the usual in order to make sure that what you offer actually sticks to the long term memory of people instead of the short term
Rule #3
Get Teammates - Don't just hire people to fill a spot, select the few that are actually interested in making your business grow.
Rule #4
Ride the wind - Time is your most important asset. Always make sure that deadlines are met and responses are quick.
Rule #5
Don't forget to say thank you - This may seem like something that is not really important, but a customer can become much happier if you express your gratitude when they do business with you. It's the little things that make customers come back for more.
Rule #6
Consistency - You will need to make sure that how the customers feel today, is the same with what they feel tomorrow should they require your services again. And you will also need to make sure that all customers are treated the same all the time.
Rule #7
Smile - Once again, it's the little things that count and therefore this shouldn't be treated with low regard. A simple smile can compliment your service and marks an impression on the customer.
Rule #8
Be optimistic - A positive attitude is always needed in running a small business. Remember, the glass is always half full and nothing else.
Rule #9
Don't go too hard - Soft selling is what you should be doing. Aggressive hard selling only makes customer want to get away from you. Solving their problems and satisfy their wants.
Rule #10
Don't be narrow-minded - Try and leave the comfort of your little corner and explore new things. Deviate from the standards and seek out new ways that may work for you in ways you never thought it could.
Learn more rules on how to run a small business successfully with some help from SquadHelp! Our large community, composed of small business owners, entrepreneurs and business experts know what it takes to do it.
8 Qualities Small Business Owners Need to Be a Good Leader
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It is said, "Great leaders are made, not born, so anybody can develop effective leadership skills if they decide to develop themselves in this way." This is true. And leadership is just as important for small companies as it is for corporate America.
In fact, leadership is often thrust upon small business owners. When you create your venture from scratch, select the right team members, develop your strategies and business plans and lead your team towards your business goals step by step... and you have to be a leader, not a follower.
Here are 8 qualities you need to be a good leader for your small but efficient team of professionals in order to propel your business towards success.
1. Have a vision for your company and communicate it effectively to your team
It is not enough to just have a big vision. Involve your team in the development of this vision so that they feel connected to it. This will encourage them to work hard toward the fulfilment of that dream/vision.
Show your team the big picture, the future prospects and where you want to see the company five years from now and allow them to help give it shape. Let your team members understand their role in making the vision come true.
Communicate to them they are the pillars of the company and are not just cogs in the wheel.
2. Lead by example
Leaders are looked up to for inspiration. Be a hands-on leader, who offers help, pitching in where needed, guiding, mentoring and problem solving.
Step in where you are needed but avoid stepping on toes. Don't be over-bearing, over critical or take over other's work.
Your objective is to inspire your team, not to de-motivate your team.
3. Know your employees
Create a personal bond with your employees. This is especially important for small business owners as they have to motivate a small team to perform multiple tasks efficiently.
Getting to know employees on a personal level helps increase productivity, lowers attrition at the workplace and encourages them to put in extra effort.
4. Take ownership
Good leaders delegate intelligently. Distribute work according to the capability of each employee so that you can enable the best results. Knowing each employee on a personal level also helps you to better understand his/her work capabilities.
Don't accept under performance. It's your responsibility that all team members are performing at good levels. And when it comes to taking ownership and responsibility for the bigger picture, that's your responsibility, too.
5. Be a good listener
Leadership does not mean doing all the talking. You have to be an equally good listener. You have to listen to others with patience and understanding to keep them motivated, know their problems, ask questions and keep updated on what your team is thinking.
6. Be courageous and confident
Being indecisive can spell doom for any business. Be a leader who has the courage of conviction, can make bold decisions (based on carefully considered alternatives) and has the confidence to lead from the front.
Even if your decisions occasionally do not bring about the desired results, take the responsibility and acknowledge your mistakes. Learn from your mistakes so that you can avoid them in the future.
7. Have a positive attitude
A positive attitude, a smiling, confident approach and a warm, assuring persona is essential to be a leader who inspires his/her team.
Don't let everyday challenges and problems make you lose your own positive attitude. If the captain of the ship despairs, his team surely will.
Face every challenge as a speed breaker on the road, back your team 100% through thick and thin and be the voice of reason, not anger or stress.
8. Pick up leadership skills from other leaders
Leadership skills can always be honed and sharpened. The best way to do that is to confer with other business owners or undergo an executive coaching session. Executive coaching sessions on a one-to-one basis are great ways of identifying your own strengths and weaknesses.
You can join a CEO association or CEO club where you get to meet fellow business owners who have faced and overcome similar kinds of leadership challenges. There is nothing better than a reliable CEO club or association for getting hands-on tips from people who have "been there and done that"!
It is said, "Great leaders are made, not born, so anybody can develop effective leadership skills if they decide to develop themselves in this way."
This is true. And leadership is just as important for small companies as it is for corporate America.
Tom Bordon is a freelance writer who has extensively written about CEO corporate association. His articles focus on guiding CEOs, COOs and top level executives in making new business plans, and strategies in a CEO club in Atlanta or a CEO association.
Top 10 Business Books to Inspire You and Your Business
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1. Switched On - Sahar Hashemi
The founder of Coffee Republic gives her view of how to "switch yourself on" in the world of work and really engage in what you do. The book proposes eight entrepreneurial habits to make jobs more enjoyable, based on the simple principle that life is too short to just work for the paycheck. It's written in a way that applies to all types of companies and all levels and gives lots of examples from other businesses.
Best for - An easy, quick read; getting out of a rut
2. Bold - Shaun Smith
"How to be brave in business and win." This is the perfect antidote for all the dull corporations out there who think their job is to follow the pack. A dozen detailed case studies of businesses that have broken away from the norm and taken a "bold" approach to business, including brands such as O2, Virgin, Zappos and Burberry.
Best for - Ideas and inspiring stories from businesses around the world
3. Onward - Howard Schultz
The story of the most recent years in the Starbucks corporate history, as it struggled to re-connect with its customers and get back to its core values. A great example of a business which had seen huge success, lost its way and the courage of the management team to fight back to the top.
Best for - Bigger businesses that have stalled and need to enter a new phase.
4. How to be Brilliant - Michael Heppel
This is one of a series of books by Michael Heppel that include topics such as Customer Service, Time Management and Life Balance. This one is a blueprint to change your-self in 90 days. Heppel believes that most people settle for being OK or good at things, but we all have the capacity to be brilliant. Full of inspirational anecdotes and practical tools, this is a great book to dip into or follow as a 90 day plan.
Best for - Those days when you want things not to be quite as ordinary
5. It's not how good you are, it's how good you want to be - Paul Arden
With an advertising background himself, Arden uses an unusually creative approach to get across bite-sized ideas about having the vision and ideas to move forward. It's a small read (you'll get through it in an hour) and perfect as a giveaway to business colleagues, clients or course delegates who need that bit of inspiration.
Best for - Creative types or as a business gift
6. Everything you know about business is wrong - Alastair Dryburgh
Based on the author's column 'Don't You Believe It' in Management Today, this takes modern business myths and blows them apart. For example, that cost cutting is a bad way to boost profits, that you shouldn't always give 110% and that incentives don't encourage people to do useful things. Whether you agree with all the views or not it will definitely get you thinking in a different way.
Best for - Challenging the "givens" in your business, especially if it tends to look to the short term answers.
7. Great by choice - Jim Collins
10 years after the well-known book 'Good to Great', this book updates the ideas and focuses on how some companies can survive and grow amidst the chaos of business. Based on detailed research rather than just the authors own ideas, this gives a blueprint for how to act now - and many of the findings will surprise you.
Best for - Well researched themes and examples.
8. Customer genius - Peter Fisk
See the world from the customers perspective for a change. This book is a great guide in how to really understand your customers and drive your business based on their needs and views. Simple building blocks, practical tools and real business stories - this should be required reading for all those people who talk about valuing customers but don't actually do it.
Best for - Reminding you why you are in business at all
9. Dragons Den: Grow your Business - Stuart Warner
Whatever you think of the TV programme or them individually, Dragons Den has done a great deal to push new business ideas in the UK and encourage entrepreneurs. This book uses examples from the TV show that focus on the stage after start up, as you start to move into a bigger business.
Best for - TV addicts and celebrity inspiration
10. The Big Five for Life - John Strelecky
Written as a business parable, like the One Minute Manager series, but this is much more thought provoking. The book is very moving and poses fundamental questions about how you want to live your life and what that means for business.
Best for - reflecting on your purpose in life and business
For more business tips and inspiration, click here for our free report... http://www.ignitionkey.co.uk/signup.aspx.
Want help improving your business results? Visit our website to get our free report - "52 Ways to Boost Your Profits". Kate Marsden is founder of Ignition Key Ltd and has 20 years business experience working at Director level for a number for well-known organisations. Kate provides businesses with advisory, support, coaching and mentoring services to enable them to step change their performance and results. For more information visit http://www.ignitionkey.co.uk/
Personal Success in Business - The 10 Steps!
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Being aware of your own approach to Business is the key to your success. How aware are you of your own response to challenges? How well do you manage yourself? What kind of 'leader' are you for your Business? How disciplined are you?
Do you even KNOW the 10 Steps to Personal Success in Business?
Believe it or not, this is an area that many business owners ignore and dismiss. They simply go from day-to-day until something happens to make them stand up and take notice. Being aware of how your mind works is an important foundation for growth. As a business owner and decision maker, it's your responsibility to be completely aware of every aspect of your business.
Here are the 10 Steps to Personal Success in Business.
Step 1 - UNAWARE / UNCONSCIOUS INCOMPETENCE
This is where you don't know anything and don't do anything. Things just happen. You live each day as if you photocopied it from the day before. You're at the bottom of the ladder to success.
Step 2 - REACTION
You're operating on animal instinct. It's fight or flight. You simply react to whatever comes your way without thinking. This is a very stressful place to be.
Step 3 - GROUP
This is where most people are, yet it's the most dangerous step. It's where you follow everyone else - the masses. It's comfortable here. You seek reassurance and guidance from peers, family and friends. The thought of breaking away is scary. Maybe you've had a great idea to break out and do something innovative but when you mention it to a network group, friends or family for their opinion, the response may go something like: "Are you kidding?", "Haven't you seen the news?", "I can't see that working!". So, you put the one thing that can TRANSFORM your life back in your pocket, agree with them that it's a bad idea and stay as you are. You're back in your comfort zone, feeling safe. You feel relieved, thinking everyone else is right - after all, you think to yourself, who would have supported if you had taken that next step?
It might be comfortable being with the group, but it holds you back. When you move out of the group, it's the best step you can take!
Step 4 - ASPIRATION
You want to BE more, DO more and HAVE more. How many times have you aspired to do something but done nothing about it? Have you ever made a resolution then forgotten about it? Can you remember a time when you used to think about doing something but never got around to it?
Having an aspiration is good, but without action, it doesn't amount to anything.
Step 5 - HESITATION
Now, you step forward into your future. But wait! You look around and then panic because you're on your own. Being a leader can be lonely and when you look behind and see the group, it's easier to step back into that old comfort zone. How many times has that happened to you?
Step 6 - DISCIPLINE
At last! This is the key step. It's when you take congruent action AND MOVE FORWARD. When you have the discipline to do this, you know you've taken the most important step towards your personal success. You no longer hear those people calling you back. All you focus on is your future, pulling you forward.
You've decided to do something positive and have taken the ACTION to do it.
Step 7 - EXPERIENCE
Almost immediately, by taking decisive action your knowledge increases. You learn new things and gain the confidence to continue moving forward. Others follow you, perhaps for the first time. You're now the leader. You gain the experience of having taken action and this experience encourages you to continue going forward, gaining experience of new situations all the time.
Step 8 - RESPONSE
Now it gets really interesting...With your new discipline and growing experience, you learn how to respond, rather than just react as previously. When you're confronted with an issue, instead of a quick reaction or hiding from it, you evaluate it, test & measure different options, and then respond with the best solution.
Step 9 - 'KAIZEN'
This is the Japanese principle of constant-and-never-ending-improvement or "ongoing change for the better". Your focus is on continuous improvement. This step is the natural state of successful people. It applies to every aspect of your business and your life.
Step 10 - AWARENESS
Finally, you display the characteristics of success. You Plan, Do and then Review. You've learned how taking action produces results and how the right decisions give you the right results. You're ready to start creating new steps of your own!
So, do you recognise the steps above?
Perhaps not. After all, most people are stuck in the Group level and don't know there's anything above them. Or maybe you've already stepped out and are taking action. You may even be further ahead. However, unless you've made it to the DISCIPLINE stage, the best you can ever be is in constant hesitation. This robs you of time, your most valuable non-recyclable resource.
Challenge yourself! How are you going to move up a level? How do you get away from following the masses? All it takes is just one step at a time.
Find out who the successful people are in your industry and find out what makes them successful. They are the few going in the opposite direction from the masses.
Study them. Follow them.
Remember, the power to your Personal Success in Business is developing yourself personally.
These 10 Steps are just one element of the 7 Principles of Business Success, developed from years of studying the best business models worldwide to create an easy model to follow.
Julie McGloin is co-founder and Director of award-winning Business Coaching and Development company, Straight Forward Success Ltd, which she runs with her husband and Master Business Coach, Anthony.
For further information about how to improve your business and for a free download of The 7 Principles of Success, visit: http://www.straightforwardsuccess.com/7-principles
7 Top Tips From the Business Woman of the Bible, Lydia, for Today's Woman of God
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Lydia was one of the most successful business women in the Bible. You will find her story in the Bible in Acts 16:14-15. According to Biblical records, Lydia was a business woman who dyed and sold purple cloth, a material used by the wealthy and elite of the day. This meant Lydia worked in a high-priced market with a high-end target market.
But Lydia was more than just a woman who sold luxury goods to the elite and the powerful. From all accounts it appears she was also the head of her household, an employer of others, and a woman of great Christian faith. She was the first European convert to Christianity and the first to establish a church in her home for other Christians. Fellowship times included examples of how to do business and worship as a part of a business woman's day.
As a powerful woman of God, Lydia has much to offer today's Christian business women. Here are seven valuable lessons for women of God from the Bible woman, Lydia.
1. Keep prayer in your daily activities. The bible story of Lydia says she met the Apostle Paul at a place of prayer. She also opened her home to have worship services for others. Keep your priorities in order as a woman of God. Remember to pray unceasingly about everything including your business activities by making prayer a priority activity on your daily schedule.
2. Work to please the Lord. Lydia took her responsibility as a Christian business woman to work "as unto the Lord" very seriously. You can show Christian beliefs through your nature and personality without being pushy or unprofessional. Show Biblical principles through your actions and decisions in your business.
3. Design a powerful company. Lydia was a no-nonsense business woman who built a major company in a wealthy market. Nothing says a woman of God has to play small in the business world. Christian business women should be open to working in all types of industries and not shy away from the potential of going big. If you are pursuing big dreams use Lydia as your role model for growth.
4. Try non-traditional opportunities. By being a successful and wealthy merchant of purple cloth Lydia was in a non-traditional business category during her times. Don't shy away from embracing non-traditional business opportunities. Consider working in fields where few if any woman are already excelling and create new paths to success.
5. Find your balance between work and home. Lydia maintained her household even while running a powerful business. Each woman has to find the way to balance, keeping her home in order while running a business. It might mean downsizing or hiring help. Use your business skills to figure out what works for you to get it all done.
6. Learn to grow your business. Lydia's business was so successful that she had to hire employees. Growing a business means eventually needing to hire help. That help might come in the form of a part time assistants, independent contractors, freelancers or full-time employees. Start in the initial business planning stages to consider how and when you will start to hire help so you can expand your business operations. This creates jobs for others, increases the economy of your area and increases your status and influence as a business professional.
7. Know you can be prosperous. Lydia shows that successful Christian women can be highly prosperous. There's no reason to fear money or to shy away from earning large amounts of money in business. The important key is to keep a check on your heart so money does not become your focus instead of God. Lydia was a business woman in the Bible who prospered while giving all glory to God.
Consuelo Meux, Ph.D., is the Founder and President of the National Association of Christian Women in Business (NACWIB). Do you want to learn more about Bible women and what they have to share with women of God today? Then get my free 26 session ecourse "Business Women of the Bible" at http://www.nacwib.com/. Get access to a complete Master Training System for Christian business professionals at the Training Grounds at http://www.nacwib.com/join
Business Building Tips for Financial Advisers - 7 Steps to Success With High-Net-Worth Clients
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Are you hoping to make a strong six-figure or even a seven-figure income this year? Start by thinking about what it takes to succeed as a financial adviser with high-net-worth clients. Get on board with these 7 Steps and make this a banner year.
Step 1: Specialize in an area where you can differentiate from competitors and develop market dominance. Affluent prospects look for the best in a field when they need advice for solving complex problems. Build your business and your marketing effort around your greatest passions, strengths and expertise in order to create a unique specialization.
Step 2: Understand your market niche. Target the ideal market segment for your business. Without a target market you have no clue about how to make the best use of your resources. If you don't determine who is ideal for your service you'll end up spending a lot more money and time for a disappointing result. What's worse you could end up spending too much time on the clients you don't want and end up wearing yourself out.
Step 3: Create relationship value. Thank you, Strategic Coach, Dan Sullivan for your value creation model. Sullivan's model includes three critical elements in the value creation process-providing leadership with direction, offering relationship that assures confidence of achieving desired results and demonstrating capability by delivering creative solutions. In order to be successful with high-net-worth clients, trusted advisers must be adept at delivering value as an expert problem solver.
Step 4: Captivate then capture your target market. Captivate your market with a compelling and consistent marketing message. Capture the attention of your market niche by keeping your message focused on what affluent prospects want most.
Step 5: Educate prospects and clients. Savvy consumers want information but they crave wisdom and learning from their trusted advisers today more than ever. This brings huge opportunities to the forefront for street smart advisers. Not only are educated clients more enjoyable, they are more decisive and more profitable.
Step 6: Simplify everything. Affluent clients value simplicity and control. The more advisers can simplify and bottom-line their wealthy client's personal finances, the more likely they will value the advisory relationship. Trusted advisers must be able to provide clients with enough information to make an informed decision while endeavoring to reduce everything to the simplest terms.
Step 7: Systematize your business. The most important operations in an advisory business to systematize are marketing, sales, customer service delivery and maintaining client loyalty. Systems will save you time, energy and money. Automate everything possible so you can spend more quality face time with your affluent clients.
That's it. Now you know the seven simple steps that spell "success". I guarantee that implementing them in your practice will lead to more money and less stress.
Author, teacher and business coach Rebecca Stone is turning attorneys and financial advisers right-side-up with her Attorney Alliance Marketing System. This one of a kind system helps professionals get a steady stream of ideal clients at a price they can afford.
Check out my FREE resources for financial advisers at http://www.go2rainmaker.com/. Implementing just one idea could help you get more perfect clients.
7 Ways to Build More Profit Into Your Small Business
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As you prepare your business for success in the coming year, will you focus your time and resources on sales growth? While it's important, it's often not enough. For sustainable growth and profit with a lot more control, spread your efforts around - creating small improvements in ALL areas of your business. It's the formula for a business that is simple, fun and profitable!
So where do you start? Here's the formula I recommend.
Planning. You don't need a 50 page business plan. But you do need some clear, measurable goals with specific 'actions' you need to take to achieve them. Written goals and a simple action plan provide you with focus and clarity. So take the time to write down what you WANT (results or outcomes) and what you need to DO (actions) to make it happen.
Products/Services. When was the last time you actually thought about the products or services you offer? It's more than just 'what price should I charge'. Which ones are most profitable, which produce the most sales? Do your products and services still meet the needs of your target customers or do they need a facelift? Technology, competition and your customer needs change over time - make sure your products and services keep up!
Promotion. Sales don't just happen. So what are you doing to attract new customers and keep existing ones coming back and referring others? Most owners associate promotion with marketing for new customers - and invest few (if any) resources on current customers. Big mistake. Make sure your plans also include tactics to turn your current customers into raving fans - who spend more, buy more often and refer other quality people to your business.
Processes. Streamlining and standardizing procedures make daily operations easier, efficient and more effective, whether you are there or not. They are also a key to increased profitability. As you plan for the coming year, make systematizing your business more of a priority. Start with just a few. Focus on those that save you time, increase sales, or fix problems that consistently erode profit.
People. No business operates successfully in a vacuum - we all need help from others. While we often associate people with employees, building a strong network of contractors, vendors and alliance partners for your business is equally important. Your needs will vary based on your business - but most small businesses have an opportunity to improve in this area. Have a method for hiring or developing new relationships with people who are committed to your customers and the success of your business.
Personal Development. As you grow and improve, so will your business. We are all familiar with the phrase, knowledge is power, but it also translates to earnings or income. And it doesn't require a lot of time or money - just a commitment to learning and building skills and knowledge. Here's a few things to consider:
Invest 15 minutes a day reading and you will read about 12 books a year.Turn drive time into learning with audio books.Attend interactive workshops or webinars to improve knowledge gaps or simply get new ideas.Meet with and build relationships with other successful business owners so you can share information and learn.Work with a mentor or business coach who can help you find hidden opportunities, provide shortcuts to results and accountability to get more done.Profit. You don't need to be an accountant or financial guru, but you do need to track and understand the numbers that drive your business - beyond just sales. Here's a few others to consider: average sale per customer or transaction, number of leads, revenue per employee, average accounts receivable, gross profit margins, customer retention rates and net profit. Monitor them and focus on activities that help to improve them - especially gross profit margins and net profit. If you keep them at the center of what you do, your small business will continue to serve your needs and the needs of your people and customers.
Remember, little improvements in ALL these areas will put more profit on the bottom line and in your wallet. So take the hybrid approach: bring together all the key elements that drive success - and you too will have a business that is simple, fun and profitable.
Joan Nowak is a Small Business Profit Builder, seasoned Business Coach, and creator of the Hybrid Coaching System for small businesses. For additional resources and ideas to grow your small business, visit http://www.hybridbizadvisors.com/. While you are there, join her mailing list to get her monthly eNewsletter and receive a free copy of her eBook, Mastering the 7 Elements of Business Success.
7 Top Tips From the Bible Business Woman Rahab for Today's Woman of God
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Rahab, a Cannanite woman was an entrepreneur who ran a type of hotel business. This woman of the Bible would have been a non-traditional business for women during these days. You can find Rahab mentioned in several areas of the Bible but her main story is found in Joshua 2:1-22. Rahab was a quick thinking business woman who kept her ears open and communicated with her customers. This is how she learned vital information that eventually allowed her to save her life and the life of her family when her homeland was captured.
Rahab's story is a powerful one of a Bible business woman who experienced the grace of God in a dangerous situation because of her wise actions. As a result, she is listed in the genealogy of Christ. She has much to share with the modern woman of God in business. Here are seven tips from the Bible woman, Rahab for today's Christian business woman.
1. Succeed in spite of your past. Rahab was a woman who was given a negative label in the Bible, probably for her lifestyle or other reasons that are not described. Still, she had the courage to successfully operate a non-traditional business. Many women might be labeled with a negative reputation or called names that may or may not be deserved. For some, it can mean pulling back from society to avoid being hurt or ridiculed. But God is bigger than a title or a regretful past. If you have a calling on your life to operate a business, don't let a shaky past keep you from a successful future.
2. Learn to communicate with others. Rahab kept her ears and eyes open while operating her business. When customers came in she watched them; when they spoke she listened as much as needed. That is how she saved her life and the life of her family members. Business women must know how to watch and listen while doing business. Pay attention to others so you understand their professional needs and can gain necessary information for your business.
3. Gain negotiation skills. Rahab knew how to negotiate with tough soldiers in a life and death situation. Having operated a non-traditional business in her city, she had gained skills in making deals with all types of people. Business might require engaging in tough talks with competitors or adversaries. Practice the skills of making right deals so you will be ready to use them when necessary.
5. Be flexible and ready to change. Rahab could have tried to ignore the information she learned about the upcoming attack on her city or refused to believe that the Army of the true God would succeed. Instead she quickly decided to change her comfortable life to respond to what was going to happen. A business woman of God should be flexible. She should be willing to make changes in her life and business according to the leading of God even when it first seems difficult to do.
6. Remember your priorities when things change. Rahab could have saved herself and never looked back. But she had her priorities in order; she remembered her family and saved all of them too. Very difficult circumstances can create a lot of stress. It is possible to forget your priorities during these times if you are not clear on your values. What would you do in the event of a highly stressful situation? A smart business woman thinks through various ways she can avoid being caught off-guard by unexpected events that can happen in business.
7. Use resources you have. Rahab used plants she had on her rooftop do what she promised in protecting the Israelite spies from capture by soldiers. What do you have around your location that might seem useless or without multiple uses? Take a new look at raw materials to see possible creative uses for them or consider creative marketing strategies to get business moving. You might have access to more inventory, ideas and potential than you first imagined to conduct your business in new ways.
Rahab is a woman of the Bible who used strong business skills in a time of trouble. She offers lessons for the modern business woman on how to think quickly when a bad situation seems almost impossible to overcome.
Consuelo Meux, Ph.D., is the Founder and President of the National Association of Christian Women in Business (NACWIB). Do you want to learn more about Bible women and what they have to share with women of God today? Then get my free 26 session ecourse "Business Women of the Bible" at http://www.nacwib.com/. Also, get access to a complete Master Training System for Christian business professionals at the Training Grounds at http://www.nacwib.com/join
7 Golden Rules of Starting a New Business
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What are the golden rules of starting a new business? Or rather, the golden rules of succeeding with a new business?
Anyone who is planning to start a new business - be it startups or business owners who are planning to exit a business and start a new one, go through the same dilemma. What business to venture into? How to choose the right investment? What are the chances of success...?
There is no hard and fast rulebook for starting and succeeding in a new business or everyone who started a new business would have succeeded in it. Every business has its own strengths, weaknesses, opportunities and threats. But there are some fundamental principles that help you lay a strong foundation for a new business and help it grow into a flourishing venture.
Do what suits you best
If you are a start up, choose a business venture that excites you; something which you love doing. Never choose a venture only by its financial possibilities. There is no fun in building up something which you don't enjoy. If you don't like what you are doing and do it only because you think it offers better possibilities of growth, then success, even if it comes your way, will be temporary or unfulfilled.
If you are a business owner and you are looking to diversify, choose a venture that synergies with your current one. This will not only help you be in a stronger position with better business knowledge of your industry, you will also enjoy your new venture as a fresh area of growth. For instance, if your business deals with supplying food materials, you can explore areas in processed foods or food products.
Fulfill a need
Fulfilling an existing demand is always safer than creating a new demand. It is one golden rule that always works for new businesses that do not have the financial muscle to start a farm fresh new concept and convince prospects that they do need what you want to sell to them. It is safer to venture into a business which produces products and services that fulfills a need which customers know they have.
But remember to identify the USP (Unique Selling Proposition) of your product/service to make it stand out from the crowd of competitors. Once you yourself are convinced about your product/service, you will be able to convince your customers to buy from as opposed to your competitors.
Are the margins healthy?
The growth possibilities are always better in businesses where you can have a healthy gross profit margin. If the difference between your cost price and selling price is narrow, you will not have much left to plan expansion, hire more people, promote your business or save for reserves. Therefore, choose a business that offers a better possibility of profits.
Give the right picture
One golden rule that many start ups and new businesses give short consideration to is promising more than what they can deliver. Don't oversell your products or services by promising to your customers something you can't deliver. It is always better to beat expectations by providing a better-than-expected product than handling disappointed customers who expected more than what they received. Be truthful about your products and true to your buyers.
Business plan is a must
Before jumping into a business, create a well-detailed business plan which will include profit/loss forecast, cash flow analysis and break-even analysis. Creating a business plan will help you analyze how much your start-up costs will be, what your cash flow requirements are and what your marketing strategy will be. Once you have a well-laid out business plan, it will be convenient for you to work your way up, set your targets and plan your growth.
Keep all agreements in hard copy writing for your records
Keep all your contracts and agreements in hard copy. These include contracts detailing the sale of goods, rental agreements, paperwork regarding purchase orders, and storage agreements. Don't rely on verbal agreements. Business is business, and you will regret it if you do not document everything.
Remember to keep a backup of all your records, because if you store everything in on one computer hard drive without regular off-site backups, you are creating a recipe for failure. One hard disk crash can be disastrous. Don't take shortcuts when it comes to keeping records and agreements in safe and secure hard copy and backups.
Seek professional help from CEO clubs
It is a good idea to seek professional help from experienced people who have rich experiences in starting and succeeding in new businesses. Join a CEO club where other CEOs from non-competing industries can properly guide you on how to go about starting your new business and at the same time handling the current business successfully. A CEO association can also help you create an effective business plan and offer you practical suggestions.
Tom Bordon is a freelance writer who has extensively written about CEO association in Atlanta and executive business coaching. His articles focus on guiding CEOs, COOs and top level executives in starting a new business, selling a business and making exit planning strategies.
The 7 Keys To Getting More Of What You Want From Your Business
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Do you want more from your business? Perhaps you want more customers, more revenues, more profits, more fame or just more free time? Whatever it is that you want more of you can have when you apply the following seven keys to getting more to your business. What are they?
1. Grand Vision
All too often entrepreneurs and business owners get caught up in what is going on today, what fires need to be put out and what they are going to do to meet revenue goals for the next month. Working in this way will certainly make it hard for you to achieve your ultimate goals through your business. You need to build your business and systems with your grand vision in mind and always keep your eye on the big prize if you want to obtain it.
2. Resourcefulness
No matter what business your are in, you can see that competition is tougher than it has ever been. However by being resourceful you can do big things, grow your business and get more of what you really want without having to expend huge amounts of valuable resources. How can you leverage your current assets? How can you get more from every contact and how can you do more marketing without spending an obscene amount of money?
3. Personal Brand & Marketing
If you want more prospects, more customers, more revenues and want to increase the premium put on your products or services you need to focus on building and honing your personal brand and marketing. Whether you like it or not and even whether you think you do or not, you do have a personal brand. If you don't recognize it then it may not be a very good one, but it still exists. Strength your personal brand to improve the perceived value of your business and it's offerings and to increase your response and conversion rates to maximize your marketing ROI.
4. Business Development
As a business owner you should be focusing on developing your business, not working for it or in it. Developing a winning and sustainable business is about developing systems and a model that can continue to keep reeling in the revenues even when you are on vacation in the Caribbean or exploring the Alps. Develop your business into a money making machine that runs on autopilot when you want it to.
5. Money
There are two ways to get more money out of your business. One is to increase your income and the other is to decrease your expenses in relation to your revenues. Can you reduce your overhead through outsourcing? If you can't reduce your overhead, know that just attracting more customers alone is not necessarily the answer to more money in your pocket. You need to boost your profits. This doesn't mean giving less to your customers. How can you serve them more?
6. Self-Management
Self-management isn't just about being tough on yourself when it comes to time management and discipline. It means having an open mind to how you think about your business and committing to self-improvement and learning how you can do things better.
7. Independent Executive Lifestyle
Harnessing the independent executive lifestyle means building a business that lets you work and live on your own terms. Constructing a business that will give you the freedom you desire to actually work on furthering your business when you want and having the time to enjoy everything else in life without having to worry about losing income.
Chuck Boyce is known as the Independent Executive. After achieving success quickly in the corporate world he decided to step off of the corporate ladder and make his business work for him. He is now dedicated to helping other entrepreneurs and business owners achieve the Independent Executive Lifestyle by creating business with a purpose, passion and plan. Find out more by visiting his site at http://www.breakingfreeblog.com/
Ice Cream Vending Business - Top 10 Tips to Help You Grow Your Business
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You've bought an ice cream truck or cart, freezers, and other equipment for your business. You've found a "honey hole" where you sell your products; however, you haven't seen your profits increase over time. If this sounds like you, maybe this is the signal for you to expand your business. There's more to selling ice cream than pushing your cart to a crowded park or driving up and down every street in your neighborhood waiting for customers to come to you. Keep in mind, you are competing against other vendors in your area as well as with ice cream parlors, convenience stores, and fast food restaurants. With so many competitors in the marketplace, you must capitalize on any and every opportunity to maximum profits. To increase your profits, you can:
Find a Better Location If your current location is not working for you, move to another location. Don't stay in a particular area because you've always been there. If you are not making any money, why are you wasting your time? Time is money!Get a Website and Get Listed In the age of technology, every business should have a web presence. You can develop a website that conveys the necessary information about your business such as who you are, what you offer, and essential contact information. At the very least, you should get listed in a web directory so your customers can find you.
Market to Local Businesses, Residents, and Churches Contact local businesses to obtain permission to sell on their property. Contact churches, run ads in local newspapers, post flyers, hand out business cards, and send post cards to targeted residents in your area. Make them aware of the fact that you are available for parties, weddings, family reunions, picnics, and church functions. Which would you prefer, waiting for customers to find you or showing up to a location where customers are already waiting for you?
Participate in Local Events and Fairs Contact your local city office to find out what events are coming to your area and determine how you can participate.
Offer Other Items for Your Customers Sell other items such as novelty candy and toys, chips, pickles, shaved ice, and other items from your truck or cart but make sure you do not violate any local city ordinances.
Get a Better Supplier Find the supplier who can give you the best price possible for the items you sell.
Partner with Another Business Find other businesses in your area such as caterers and partner with them to offer your truck or cart for any scheduled events they may have. Customers from outside of your service area may contact you via your website. You can monetize this opportunity by setting up a paid referral system with ice cream vendors in other areas.
Add more Trucks or Carts Hire a family member or friend to run an additional ice cream cart or truck in another area.
Become a Supplier Sell ice cream to other vendors and convenience stores. Novelty ice cream is hard to find in local supermarkets. Offer a way for customers to purchase these items from you.
Sell Advertisement Space You can sell advertisement space on your ice cream truck or cart.
It is important that you continuously evaluate your business and find ways to make improvements. There are many resources online where you can find suppliers and other ice cream related business resources.
10 Behavioural Values for Success in Business
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There are no half measures in success!
We only do business when we do it better than the rest. Professionalism, dedication, drive and the pursuit of excellence are the elements required to achieve success. And, most of all you should be absolutely committed. If you are not fully committed then you simply may as well go do something else.
Be Innovative
Build a culture of continuous improvement to foster innovation. Question everything you do. Question everything that others do. When you come up with answers - use them to think of new possibilities and new ways. Seek change rather than be afraid of it. "Just as energy is the basis of life itself, and ideas the source of innovation, so is innovation the vital spark of all human change, improvement and progress." ~Ted Levitt
Define your Vision
Have a clear vision of what it is you want to achieve and build a cohesive business plan to define the vision and detail the steps you need to take to achieve your objectives. And share your vision with your stakeholders as if you don't, then you will be off on a journey with no one following behind you.
Be There
Don't let procrastination into your life. Don't spend time thinking about everything except the task at hand. "When you are on a journey, it is certainly helpful to know where you are going or at least the general direction in which you are moving, but don't forget; the only thing that is ultimately real about your journey is the step that you are taking at this moment." ~ Eckhart Tolle. Take the step.
Be Passionate
If you are passionate about everything you do in your life, then you are guaranteed to influence others around you to be excited about what they do.
Be Determined
Be determined and you will achieve the goals you have set for yourself. "Keep your face to the sunshine and you cannot see the shadow" ~ Helen Keller
Personal Development
Be self aware. Understand who you are and what you are. Always look to improve. There is no such thing as a perfect human being.
The Self Principle
Treat every client and every staff member as you would want them to treat you. In fact you should apply this to everyone you interact with both in your business and personal life. As simple as that.
Mistakes are Opportunities to Learn
Failure is not a question of falling down, it's not getting up again that constitutes failure. Don't let the fear of failure paralyse you. Challenge yourself everyday and meet the challenge. Never be afraid of not succeeding. Be afraid of never trying. Courage is not the lack of fear, but the resistance of fear. Be courageous and use mistakes as learning opportunities.
Be Optimistic
Always be prepared to put a positive spin on whatever may happen around you. There are always two sides to anything - it is question of whether or not you are prepared to see the positive side even if it may occasionally be hard to find. "Optimist: A person who is chased up a tree by a lion but enjoys the scenery anyway." ~ Walter Winchell
For more information on innovative business Technical Writing, Training Materials Development, Resume Writing, Job Interview and Management Coaching, or Change Management Consulting, contact Romana Stratton, wordsmith and principal of Extreme Business, at http://www.extremebusiness.com.au/. Romana will be happy to provide a free half hour consultation to discuss how Extreme Business can help your business grow and achieve set goals!
Mieux connaître ses actifs financier pour ses positions binaires
Avec le nombre de sites en ligne et de brookers qui vous proposent des
dizaines d'actifs différents par compte ouvert, il devient extrêmement urgent
de se renseigner sur les différents actifs liés aux options binaires et leur
fonctionnement pour s'assurer du succès de ses propres échanges. Pour être
extrêmement synthétique, il faut considérer qu'il existe deux sortes d'actifs
basiques, les actifs passifs et les actifs « actifs » dont l'utilisation et le
contrôle est totalement différent.
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| options binaires |
Les
avoirs financiers qui subissent la pression des marchés
Une partie
plus ou moins importante des actifs financiers présent sur les nombreux
brookers sont des actifs dont la valeur est peu influente sur les marchés. Ces
actifs ont l'avantage et l'inconvénient d'être assez stable hors les périodes
de forts troubles financiers. Parmi ces actifs on compte bien-sûr les actions
boursières. En effet une action de IBM pour l'exemple ne vas pas fortement
influer sur les marchés si elle perd de la valeur. Par contre, elle subit de
plein fouet les modifications qui ont lieu sur d'autres actifs. Si l'indice Dow
Jones tombe, il y a des chances que IBM suive, tout comme une modification de
la valeur de la paire de monnaie USD/EUR ou USD/JPY va modifier les cours de
l'action IBM. Heureusement ces actifs sont assez peu nombreux et seul un
congloméra de ces indices (NasDaq, CAC 40, Nikkei) peut influer sur les marchés
et faire partie de la seconde sorte d'actif financier.
Les actifs qui
oppressent et défont les marchés
Beaucoup
d'actifs actuellement ont un impact important sur les cours boursiers de
plusieurs matières en même temps Lorsque l'on annonce une baisse importante du
dollar cela va immédiatement se répercuter sur les cours du pétrole et de tout
actif indexé sur la valeur du dollar. Ce type de produit a le même effet qu'une
hausse des matières premières. Imaginer qu'une position binaire en call est
l'achat d'une hausse sur 100kg de pain. Si le prix du blé augmente, le pain va
lui aussi augmenter. L'actif « actif » est ici le pain. Faire de la spéculation
sur les actifs « actif » est sensé puisqu'ils ne subissent pas les effets de la
modification du marché directement, mais la crée. En positionnant vos options
sur ce type d'actif vous êtes en possession d'un actif que vous contrôlez
presque à 100%.
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| options binaires |
Il est
capital pour vous de connaître l'intégralité des actifs sur lesquels vous allez
ouvrir des positions. Cela vous permettra d'éviter tous les mauvais coups et à
terme vous pourrez sans trop de soucis connaître les types de mouvements
financiers qui menacent vos investissements et vous pourrez donc ainsi trouver
les contre-mesures qui sauveront vos investissements dans les options binaires
et donc vos économies.
Les options binaires
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| options binaires |
Un outil financier à double tranchant
Le concept des options binaires est basé sur une règle simple, vous avez raison ou vous avez tord, aucune alternative n'existe (sauf le at the money, mais nous y reviendront). Il existe deux actions basiques à connaître dans les options binaires, le call et le putt. Dans le premier cas, vous appelez un call lorsque vous pensez qu'une valeur va prendre de la valeur et que son cours va augmenter, qu'importe de combien. Lorsque vous pensez l'inverse et que selon vous le cours va s'effondre ou continuer sa baisse, vous faites alors un putt qui ouvrira une position de baisse du cours. Théoriquement il n'y a que deux issus, vous avez raison, in the money; ou vous avez tort et vous êtes out-of-money. En pratique un troisième scénario est possible, le cours est resté stable ou est revenu à son point d'origine. Vous êtes alors déclaré at the money et vous êtes remboursé intégralement.
Savoir être tendance et sortir du lot Énormément de stratégies en ligne vous conseils de suivre la tendance d'un cours, ce serait en fait le panacée de toutes les trades réussis et une méthode suivie par des milliers de trader à travers le monde. L'efficacité de cette stratégie et toutefois à revoir, car elle ne prend pas en compte certains facteurs des options binaires tels que les retournements et effet d'annonce. Il arrive en effet qu'en pleine baisse, un sursaut à l'atteinte d'un support fasse littéralement rebondir un cours qui était en pleine dégringolade. Afin d'éviter ces petits inconvénients il convient de se renseigner auprès des brookers et sites d'analyse qui donnent ce genre d'information, les supports et résistances à venir ainsi que les chances de passer au travers. Lorsque vous traderez faites extrêmement attention aux annonces et rapports économique. Ils ont un effet dévastateur sur le marché lorsqu'ils sont excellents ou très mauvais.
C'est pour ces raisons que les options binaires sont devenus aussi rapidement et simplement célèbre et extrêmement utilisé sur tous les marchés du monde. En plus d'être simple les retours sur investissement sont assez importants fluctuants entre 60% et 81% pour les plus généreux et en cas de perte vous êtes remboursé entre 5 et 10% de la somme.
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